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Sponsored Poll: Community Recreation Legacy Important Reason to Publicly Fund Sport in Canada

A new Abacus Data national survey commissioned by Speed Skating Canada found leaving a legacy for community recreation was the reason most cited by respondents as an important factor for governments in Canada to support certain sports through funding and infrastructure investments.

Respondents were presented with a list of possible reasons for why governments would chose certain sports over others to support financially.

The reasons included:

  • The sport’s potential for winning medals
  • The sport’s popularity
  • Whether there is a similar training facility close by for athletes to train
  • Economic benefits for hosting international and national events
  • The number of people who will be able to use the facilities when competitive athletes are not training
  • Or none of the above are good reasons

Canadians were more likely to select “the number of people who will be able to use the facilities when competitive athletes are not training” and “economic benefits for hosting national and international events” than others (see chart below).

Click here to read the full report with regional and demographic breakdowns.

Methodology
Between January 21 and 24, 2011, Abacus Data Inc. conducted an online survey among 1,105  randomly selected Canadian adults from an online panel of over 100,000 Canadians.

The margin of error—which measures sampling variability—is comparable to +/- 3.0%, 19 times out of 20.

Results of the survey were statistically weighted by gender, age, region, and language using census data from Statistics Canada and by past vote using Elections Canada results from the 2008 General Election. Totals may not add up to 100 due to rounding.